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22 October 2025

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Avant signs deal for Maesteg development

1 Sep Construction is cleared to start early next year on a housing development on a derelict industrial site in South Wales.

The derelict site in Ewenny Road, Maesteg
The derelict site in Ewenny Road, Maesteg

Contracts have been exchanged between Bridgend County Borough Council and Avant Homes for the purchase of land that will be used to build 193 new homes on behalf of Bridgend-based housing association Valleys To Coast.

The 拢41.8m scheme will be the housing association鈥檚 largest development undertaken to date and aims to provide a mix of low-cost home ownership properties, open market sale homes, and affordable rent and social rent homes.

The regeneration project is set to transform the former Revlon cosmetics factory site in Ewenny Road in Maesteg.

Using 拢3.5m funding from Cardiff Capital Region, Bridgend County Borough Council and Clowes Developments are in the process of clearing the derelict 16-acre site so that construction of the new houses can begin.

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With the current site works expected to be complete by late 2025 and planning permission already in place, Avant will begin constructing the new homes on behalf of Valleys To Coast in early 2026, with full completion set for 2030.

Bridgend councillor Neelo Farr, cabinet member for regeneration, economic development and housing, said: 鈥淭his ambitious project has been 10 years in the making, forms a key part of our local development plan, and has been carefully designed to ensure that it meets the needs of the local community.

鈥淚t represents a multimillion pound investment into the Llynfi Valley which, once the ground works have been completed and construction work can begin, is going to completely transform our largest valleys brownfield site.鈥

Valleys To Coast chief executive Jo Oak said: 鈥淭his is a landmark moment for Valleys to Coast and Maesteg. Ewenny Road is not just our biggest development to date; it鈥檚 a bold step in helping families, couples, and individuals most in need of a home to put down roots here in Bridgend. It鈥檚 part of our ongoing commitment to tackling the housing need in our communities, creating high-quality, affordable homes that give people the stability and security they deserve.鈥

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